Why this Blog Income Report?
Blog Income reports are pretty popular in the blogging world. Especially for bloggers who blog about blogging.
Since I started blogging in May, I’ve read many income reports.
I enjoy reading them. They are a bit addicting. They give me some motivation and inspiration, and they also help me to see which income streams most bloggers tend to be most successful in (e.g. ads? affiliates? sponsored posts? blogging about blogging? etc). I like to see how some bloggers are ‘making it big’ quickly, however, I noticed that there weren’t too many people bragging about their losses (go figure!). I do know, however, that there are a lot of others like me who AREN’T making money blogging because I see posts about it almost every day in my blogging facebook groups.
I know LOSING MONEY is not as sexy or exciting as earning thousands in a month, but IT IS THE REALITY for the majority of new bloggers.
Overall, I’m actually very happy with how my blog’s progressed! I have seen steady page views over the past 6 months and I am FINALLY starting to see some organic search traffic (which is what I am aiming for!!!). I’m sharing this report because I think it’s important to have a balanced perspective and recognize that not everyone is making money on their blog.
My Traffic
My traffic has climbed steadily since month one. It’s definitely not EPIC traffic. I haven’t had any posts go viral. My two most popular posts are:
- The Pros and Cons of a Disney Cruise (2834 views)
- What to Pack for the Beach with Kids (1045 views)
The majority of my traffic comes from Pinterest. Instagram, which I actually quite enjoy, sends me essentially ZERO traffic. I did install linktr.ee recently which is an awesome FREE service that allows you to put multiple links on your Instagram profile and increase your clicks.
For the first few months, I was lucky if I got one hit a month from Google. Now I am finally seeing some steady growth from Google. Google traffic is absolutely my end goal for this blog! I want someone to be searching ‘which toddler bed is best for travel’ and BAM, there’s my post. In order to increase my google search rank, I have been focusing on SEO. For this, I am using Keysearch and so far this is absolutely the best money I’ve spent blogging (and I’ve spent a lot as you’ll see!).
Keysearch is super simple. For example, for my post on LEGOLAND Florida, I typed in “Legoland Florida” in the search bar. I then got a list of potential keywords with a difficulty score and an estimate of the search volume. The key for new bloggers is that you want to pick a keyword that is GREEN that has the highest search volume. Then I put that keyword a few times in my post, ideally in a headline and in the URL/title if it makes sense.
I totally recommend Keysearch if you are going to invest in a product for your blog. You can use my discount code KSDISC for 20% off!
My “Income”
Affiliates Income Report:
Amazon Associates: $63.10 (not paid yet). Amazon affiliates in my highest earning affiliate (by far!). Amazon is the most popular e-commerce website and is a very popular affiliate program for bloggers. I personally use Amazon for almost all of my household shopping and I have been well before my blog was created.
Flexoffers: $0.63. I am part of a few affiliate programs through flex offers including booking.com, TripAdvisor, LEGO, and Nordstrom. So far, as you can see, I haven’t had much traction from these links.
iTunes: $0.63. I have one post on the best iPad apps for toddlers which uses iTunes affiliate links. I’ve had 344 views to this blog post and made a whopping $0.63 (I wonder if I will ever reach the minimum for this one!)
Share-a-Sale: $0.00. I am an affiliate for Viator on this affiliate network. Better luck next time, I guess!
Ad Income Report:
Adsense: $8.25. Adsense is easy to install and simple to use. I don’t often get a lot of clicks to my ads but I don’t mind the ads and I do hope to eventually make money off of advertisements.
Sponsored Posts: $0 (but I have signed up for several networks including, Linqia, IZEA, Heartbeat and Social Native). I do hope to work with brands eventually, although given my niche is Travel, I would like to eventually be able to reach out to specific hotels, resorts, and tours to collaborate.
Total Income: $72.61($0 actually paid)
My Expenses
Website Hosting and Domain Name Registration: $166.92 (one year paid in advance)
I went with Bluehost and so far I have no regrets. I’ve only had one technical issue on my blog when I was switching to https and I called the Bluehost support and they resolved the issue easily over the phone.
Theme: $100
OK, LONG STORY LONG when I had no idea how to make a blog I bought a theme that I thought looked pretty and immediately regretted it. It looked horrible on mobile and when I emailed technical support I got no response. So I ended up doing more research and then getting a second theme (free) which was much better than the first but still not perfect. Once I actually started blogging and reading other blogger’s posts I finally started to get an idea of what I ACTUALLY wanted in a theme and decided to change AGAIN. 3rd time’s the charm, I picked another paid theme which I love! (My theme is called Highend)
Tailwind: $119.88 (paid one year in advance)
I use tailwind to schedule other people’s content on Pinterest. My Pinterest strategy is really simple: 1) participate in pin threads 2) repin popular content in any niche 3) use group boards and tailwind tribes (when I remember). By using Tailwind I can schedule a WHACKLOAD of popular pins all at once and not have to think about pinning for a few weeks. I’m also in a bunch of Tailwind Tribes and have found these to be very helpful for my traffic!
BoardBooster: $42.90
I use board booster to schedule my own pins to group boards and my own boards. I like that they have a looping feature so you can literally set it and forget it (I have, I haven’t checked it in months….). IMO BoardBooster is better than Tailwind when it comes to pinning your OWN content. My “best of board” is just constantly looping around to all of my group boards and related boards.
KeySearch $40.80
As I mentioned above, this is one expense that I feel REALLY good about investing in for long-term payoff. I’ve been using keysearch for about 2 months and just in the past two weeks I’ve really noticed an upswing in my google search referrals. Use my promo code KSDISC for 20% off.
THE GRAND TOTAL: -$470.50
So there you have it! My completely honest 6-month blog income report. Actually adding up the numbers made me mildly more depressed than when I started!
My Goals for 1 Year
Traffic: I would like to hit 15k page views per month
$ earnings: I would like to BREAK EVEN on the blog! In order to break even, I will need to earn $90/month in the next 6 months (including projected expenses).
Ashley
Saturday 2nd of December 2017
Yours is the first blog I have ever discovered while scheduling pins on Tailwind and actually felt like I wanted to subscribe to just because I loved the content and tone of your whole blog (and not just because of one useful blog post). Just wanted to leave a note to say keep up the good work...you are a breath of fresh air in a world of picture-perfect mommy bloggers. My blog is about six months old too...and I'm finally breaking even as well! :D Also just a heads up - I'm going to send you a message on Pinterest as username RV Inspiration.
Kate
Sunday 3rd of December 2017
Thank you so much Ashley! How amazing is it that its absolutely a #lifegoal of mine to own an RV. Definitely going to check out the inspiration on your site! Would love you to subcribe, you inspired me to get off my butt and figure out how to make an email list. Thanks for stopping by :)
Lisa
Sunday 26th of November 2017
Love how honest your blog post is. Sometimes I feel bloggers are just making up their numbers as there is no way every new blogger goes from $0 to $10k per month like every income report suggests!
Lisa www.lisainwonderland.com
Kate
Sunday 3rd of December 2017
I definitely think some bloggers are a bit creative with their numbers in these reports. I didnt ever realize how much I had INVESTED in my blog until I added the numbers up, it was scary! Thanks for reading!
SaneCents
Saturday 18th of November 2017
This is a super refreshing post. Instead of, "Look how I made $30,000 this month", it's nice to see the struggles of real people. I've been at my blog for two months or so now, and have virtually no traffic, although I'm still posting regularly and attempt to post to Pinterest frequently. Hope to make it some day!
Thanks for the breath of fresh air.
Kate
Sunday 3rd of December 2017
Thanks! Yes when I read those MEGA $$ reports its not helpful because I am NOT EVEN CLOSE! I love to read income reports from bloggers like me who are still struggling to figure it all out! Keep at it and hopefully we can both gain some traction soon!
DawnMarie
Friday 17th of November 2017
Hey Kate when I clicked on your post the first thing I thought about was, hey this is different.
You see so many bloggers posting about their positive income reports but hardly any about their negative income reports.
So well done on giving us a look at another side of the coin. I actually like it.
Some people's journeys are slower than others but you just have to make the most of it. You're in the right groups however for motivation and support so keep at it.
All the best, DawnMarie
Kate
Sunday 3rd of December 2017
Thanks DawnMarie! Hope I will get there some day, and thanks for the support!
Susan Velez
Thursday 16th of November 2017
Hi,
Great job and nice to see your Amazon income. Keyword research is so important. Personally, I've never heard of Keysearch, but that doesn't surprise me. There are so many different tools that we can use to do keyword research.
The most important part is to start writing content that your visitors will type into Google. I have no doubt that you'll break even and maybe even surpass your goals.
Thanks for sharing your journey with us. It's nice to see when people are completely honest about their blogging journey and income.
Have a great day :)
Susan
Kate
Sunday 3rd of December 2017
Thanks for your comment Susan! Definitely working on the keyword research more and more. Thank you for the kind words and helpful tips!